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Moshims MMK based in Takapu Valley, Wellington, operates a fresh produce delivery service. During Covid-19 lockdown, they saw a boost in sales and customers.
The business has been operating for the last five to six years and mainly sells its produce at flea markets, supermarkets and small businesses around Wellington.
It is a family-run operation — Moshim Khan, his mother, father and a full-time worker — drivers are contracted to deliver the packed boxes.
Khan, Sales Manager says a new way to sell fresh fruit and vegetables has worked to keep them operating at all alert levels during the pandemic.
“For our businesses even if it is alert level four, we cope. And, it's to our customers that we cope,” he said.
“It's a funny story. I was getting my haircut, and my hairdresser told me ‘when do you boom?‘ So I said when it is alert level three and four, we go really crazy. That's the day it happened, and we went into lockdown — he texted me that it was a dream come true bro.”
“That day we got thirty-five orders, but then from there, it expanded to one hundred and thirty within a day.
Because of the demand they had to make sure only a set number of orders could be processed. This was to prevent any backlog or lag in orders.
Another delivery day for Saturday was introduced to meet order demands.
Customers pay a $5 delivery fee on any order they make, but that small cost doesn't change despite travel distance in the said eligible delivery areas. The fee is paid to the delivery driver and not to the Moshims MMK business.
Image/Video: CC- Sam Hudson [Wellington]
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