About thisquality

thisquality is a leading independent news platform in Aotearoa New Zealand, dedicated to delivering insightful and engaging journalism that highlights underreported stories and issues. Founded by Sam Hudson on 24 August 2020, thisquality has grown into a trusted source for readers seeking credible, well-researched news beyond the mainstream narrative.

Raised on the Kāpiti Coast, Hudson has a strong passion for developing independent projects and has worked extensively to establish thisquality as a respected and influential publication. Operating as a sole trader, he has built a broad network of sources and occasionally provides opportunities for guest writers to contribute their unique perspectives on current events.

The platform focuses on providing a deeper understanding of the stories that shape Aotearoa. Reporting is sourced from a diverse range of outlets, including government agencies, political parties, independent organisations, and confidential news tips. Transparency, context, and factual accuracy are prioritised, ensuring readers receive well-supported insights that are often overlooked by mainstream media.

As an independent news provider, thisquality upholds the core values of journalism — truth, integrity, and accountability — while continuously pushing the boundaries of independent reporting. Whether uncovering important local developments or analysing national issues, the goal remains to keep the public informed.

Challenging the status quo and bringing forward the stories that matter, thisquality continues to provide an alternative perspective in New Zealand’s media landscape.

Page last updated 2/01/24
Page last updated 8/03/25