Temporarily deleted video from The Platform raises some questions

Video: Controversial businessman Rhys Williams clearly outlines New Zealand First paid for the Inflection Point event in 2024 - SUPPLIED

A temporarily deleted video from The Platform raises questions about transparency and the murky intersections between party politics and private interests.

In the video, controversial businessman Rhys Williams is interviewed by journalist Sean Plunket and asked about the funding behind the Inflection Point event in 2024.

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Image: Journalist Sean Plunket from The Platform interviews Rhys Williams after the Inflection Point event in 2024 - SUPPLIED

Williams in an interview on May 20 2024 states clearly that New Zealand First paid and booked the venue, and that a third-party promotional group, SB Group, was involved in coordinating the event.

In a separate interview, Williams distances himself from any direct affiliation with New Zealand First members or financial contributors. This contradiction raises questions about the authenticity of his claims, the degree of independence between parties and promoters. It reveals true motivations behind high-profile political events.

Adding to the controversy, investigative reporting by Andrea Vance and Charlie Mitchell from The Post later revealed that Williams is not simply a passive organiser or business consultant — he has extensive ties to a network of conservative-aligned media figures and donors. This includes coordination with other politically active influencers such as Brian Tamaki, and a growing online backing that has sought to amplify certain anti-trans ideological messages under the guise of “cultural” commentary.

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Image: Controversial businessman Rhys Williams - SUPPLIED, Inflection Point (public Media)

thisquality’s exclusive exposé on the secret funders behind Williams directly challenges the narrative he presented at the Inflection Point event.

This revelation raises serious concerns about the hidden influence of major advertising money within Aotearoa New Zealand’s political landscape.

Groups such as the Sensible Sentencing Trust and Campaign Company — both known for their strategic media influence and close ties to conservative political narratives — illustrate how seemingly grassroots campaigns can be quietly bankrolled by powerful interests (RNZ). When these connections remain undisclosed, it becomes increasingly difficult for the public to understand genuine engagement from orchestrated political messaging.

The blurred lines between activism, marketing, and political lobbying pose a serious threat to democratic discourse throughout the nation.

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Image: Green MP Benjamin Doyle speaks publicly in wake of death threats over social media posts - New Zealand Herald (livestream Apr 9, 2025)

The role of Benjamin Doyle amongst Williams’ smear campaigns also deserves attention here. Williams was revealed by The Post for his involvement in online character assassination attacks against Doyle only signals a broader strategy at play.

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Williams’ is connected to groups engaging in issue-based campaigning and online influence echo similar trends seen internationally, where party-affiliated actors work behind the scenes to shape public debate while distancing themselves from official party structures.

Doyle’s proximity to figures like Williams suggests that the Inflection Point event may not have been as independently managed or ideologically neutral.

Image: Glen Inwood (far left) - SUPPLIED, Inflection Point event

Political operative Glenn Inwood attended the Inflection Point event. Inwood has been involved in promoting New Zealand First, particularly during the 2023 general election. He served as the authorised representative for SB Group, which ran advertisements supporting New Zealand First’s Northland candidate, Shane Jones.

These developments raise serious questions: To what extent are political parties outsourcing messaging to third-party entities in order to obscure their role? Are voters being misled about who is truly funding and organising events designed to influence public opinion? And what mechanisms exist to ensure transparency in this increasingly blurred political-media environment?

As lines between journalism, promotion, and politics dwindle, the public is left to navigate a fragmented political sphere where accountability is often deflected and affiliations are hidden beneath layers of plausible deniability.

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Editor’s note:
Rhys Williams does not appear to have a publicly available contact channel, and efforts to request comment were unsuccessful.
Samuel Hudson (@foundersam) publicly posted a query directed at Williams regarding his involvement but no public response was observed.
Sean Plunket of The Platform responded to a related post by Hudson, confirming that an interview between Plunket and Williams which was temporarily removed had been reinstated. However, as of the publication date of this article, the interview does not appear in web search results, and the original link returns a 404 error page.

20 Comments

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Jane

1 year ago

A comprehensive article. Thanks for the share xx

-4

Charlotte

Awesome to read this one Sam. I saw on X your site releases this year so exciting. I have donated to your site.

-2

Sam Hudson

Reply to Charlotte

Thank you for supporting the site.

Imnotwoke

what a stupid article there is no substance to it but a bunch of leftie propaganda

-5

Josh W

What a nasty man rhys williams can be and a liar

littlekelly

great article..

LMAO

Loser

WinnieFan!!!

state of it

Sharnie

Nice nice

Michael

shock horror: in the tiniest country on earth people are connected. shock horror 2: money influences politics. lmao. Tui News: “it only goes one way!- only conservatives are influencing politics negatively via bankrolled campaigns!”

Urannoying

seriously Sam I’ve followed you for years and I cannot stand your stuff. Wowzzz

Evan

Reply to Urannoying

I got an email about this comment. Go away🫡

-1

Reply to Evan

Shut up I got email 2 but do I care

-3

Hunter T

Great stuff

Ranginui

Great work this racist egg

-7

Reply to Ranginui

Yup

Sarah

Great expose..

-6

Clayton T

expose them lol.

Bambi

Kia ora thanks for this write up. So good to see another news site posting good stuff .. kia kaha

Nice to see someone calling them out.

-8

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